The Iconic's Black Friday Sale: 20-50% Off Summer Fashion
The Iconic Black Friday Sale: Massive Discounts Live

The Iconic has officially launched its highly anticipated Black Friday sale, delivering discounts that are already creating excitement across Australian shopping circles and group chats.

Massive Savings Across All Categories

Running from November 10 until December 2, this major shopping event offers Australian shoppers between 20 and 50 per cent off thousands of items spanning women's fashion, men's fashion, homewares, and beauty products.

This sale period represents one of the most significant shopping windows of the year, combining trendy pieces with luxury accessories that make building an entire summer wardrobe dangerously easy with just a few clicks.

Curated Summer Outfit Inspiration

One fashion editor has shared their perfectly curated wishlist from the sale, creating a complete outfit ideal for repeating throughout the warm Australian months.

The selection blends breezy fabrics with classic silhouettes and just the right amount of designer polish, perfect for long lunches, Christmas parties, rooftop drinks, and every sunlit moment in between.

Atmos&Here Maya Pleat Maxi Dress

The journey begins with the Atmos&Here Maya Pleat Maxi Dress, currently featuring 30 per cent off for a limited time. Originally priced at $119.99, it's now available for just $83.99.

This dress delivers instant confidence with its cotton linen-blend fabric that feels light and soft against the skin. The pleated waist provides shape without clinging, while the self-tie detail at the back adds effortless elegance.

With a round neckline and short sleeves maintaining a relaxed vibe, the maxi length creates that graceful swishing movement when walking. It's the perfect choice for summer days that transition seamlessly into balmy evenings.

Coach Polished Pebble Leather Lana Shoulder Bag

Pairing the dress with something elevated felt natural, leading to the Coach Polished Pebble Leather Lana Shoulder Bag, also discounted by 30 per cent for a limited time. Previously $725, it's now priced at $507.50.

This bag embodies pure quiet luxury with beautifully soft pebble leather, gold-toned hardware adding subtle shine, and a silhouette that's both polished and surprisingly roomy.

The zip top and structured base make it practical for everyday errands, while still effortlessly dressing up any outfit. It's the kind of accessory that works across workdays, dinners, and holiday getaways, immediately justifying its investment.

Prada PR 26ZS Sunglasses

Completing the top half of the look calls for full glamour with the Prada PR 26ZS sunglasses, currently offering 25 per cent off for a limited time. Originally $658, they're now available for $493.50.

These frames feature that perfect retro shape Prada executes so well, with sleek black acetate and signature branding along the arms. The proportions remain chic without being oversized, bringing instant celebrity-off-duty energy to even the simplest outfit.

They serve as the final touch that makes the dress-and-bag combination feel completely finished and thoughtfully curated.

Atmos&Here Rosie Peep Toe Leather Heels

No outfit reaches completion without the right footwear, making the Atmos&Here Rosie Peep Toe Leather Heels in buttercream at $119.99 the perfect finishing touch.

These heels dream for warm weather dressing thanks to their soft leather upper, clean peep toe, and comfortable slip-on design. The 8cm pin heel elevates the entire look without venturing into impractical territory, while the buttercream shade complements everything from bold prints to minimalist neutrals.

Generous Returns Policy for Peace of Mind

The Iconic's generous returns policy provides additional shopping confidence during this sale period. Christmas season returns mean eligible items purchased between November 10 and December 12 can be returned until January 11.

Regular orders come with free 30-day returns unless marked otherwise, creating the perfect excuse to experiment with different sizes and colours without commitment concerns.

This carefully curated summer outfit represents the kind of seasonal uniform that feels effortlessly stylish yet beautifully put together. It's the ideal combination for the season's endless events, from Christmas catch-ups to beachside brunches.

Quick shopping breakdown:

  • Atmos&Here Maya Pleat Maxi Dress: was $119.99, now $83.99 (30% off)
  • Coach Polished Pebble Leather Lana Shoulder Bag: was $725, now $507.50 (30% off)
  • Prada PR 26ZS sunglasses: was $658, now $493.50 (25% off)
  • Atmos&Here Rosie Peep Toe Leather Heels: $119.99