Ross Lyon Ignites AFL Feud with Brisbane and Gold Coast
St Kilda coach Ross Lyon has added significant fuel to the simmering rivalry with the Brisbane Lions, while also delivering a cheeky shot at former Gold Coast Suns chairman Tony Cochrane. The Saints and Lions are set to clash this weekend, but the on-field battle has been overshadowed by a surprising war of words that originated during the pre-season.
Salary Debate and Media Warfare
In a recent interview with AFL Media, Brisbane coach Chris Fagan questioned the substantial contracts awarded to St Kilda players Nasiah Wanganeen-Milera and Tom De Koning, asserting that the best players in the game deserve the highest pay. Lyon retaliated by accusing Fagan of "weaponsing the media" and later took another jab by referencing the Lions' recruitment of Oscar Allen, Sam Draper, and promising youngster Dan Annable in the draft.
Veteran AFL journalist Caroline Wilson revealed this week that the core issue revolves around Brisbane star Zac Bailey, who is a restricted free agent and currently attracting lucrative offers from rival clubs. Fagan genuinely believes that St Kilda has inflated the market value of competent AFL players, sparking a broader debate about salary structures in the league.
Draft Equity and Club Criticism
The Saints have long been vocal critics of the AFL draft system, particularly targeting the northern academies. CEO Andrew Bassat has publicly condemned what he calls "rubbish" concessions. Lyon further stirred controversy last year by referring to the Gold Coast Suns as "the AFL's nepo baby," a comment that drew sharp rebukes from Suns coach Damien Hardwick and CEO Mark Evans for its perceived disrespect.
Former Gold Coast chairman Tony Cochrane re-entered the fray this week, labeling the Saints as "moaners" and criticizing Lyon for his complaints and distractions. When a journalist attempted to question Lyon about Cochrane's remarks on Thursday, the St Kilda coach dismissed them with a wry smile, stating, "I don't even know who Tony Cochrane is. Who is he? Seriously ... oh former (chair), so he's not in the game now, he's a supporter. I don't comment on comments."
Broader Issues and Industry Concerns
When pressed about the ongoing feud with Brisbane, Lyon emphasized that the conflict is not personal but rather business-oriented, focusing on broader issues of equity and equal access to elite talent. He argued, "The wider issue the club has been championing has been equity and equal access to elite talent because that's how the draft was set up. Anyone who dives into it and has a passion to understand it can understand that. The data doesn't lie." Lyon also highlighted the challenges faced by Melbourne football supporters, questioning the cost of inequity to the heartland of the game.
Lyon claimed he hasn't dwelled on the feud this week, remarking, "what's been said and done, is said and done. You just move on." However, when asked if he would discuss the matter directly with Fagan, he turned the question back on the reporter, laughing and questioning the necessity of such a conversation.
Fagan's Call for Salary Reform
Meanwhile, Fagan expanded on his pre-season comments during a media appearance in Brisbane, urging the AFL to introduce a maximum salary clause similar to the NBA's model. He expressed concern over the trend of increasingly long contracts, citing St Kilda's deals as examples. Fagan stated, "I've watched the trend over the last few years — not just St Kilda — contracts are getting longer and longer and longer. Three years used to be a long contract, suddenly along comes St Kilda and decides they want to pay those players the amount they did."
Fagan warned that escalating wages could harm the game, proposing a system that limits individual payments within the salary cap based on experience and achievements. He emphasized, "We should always be on the lookout for things that might harm the game; I'm putting a red flag on that one. There's 45 players on a list ... I don't want to see a situation where a large chunk of the money is going to five or six at the top of the pile and the rest miss out. It's a team sport ... it's important they all feel valued."
This ongoing dispute highlights deep-seated tensions within the AFL regarding player compensation, draft fairness, and competitive balance, setting the stage for a highly charged encounter between St Kilda and Brisbane this weekend.



