SA Hotel Bookings Soften for Gather Round Amid Fuel Worries
Hotel bookings across South Australia are reportedly softening for this year's Gather Round, with the chair of the Richmond Tigers cheer squad expressing concerns about potential fuel shortages during travel. Gerard Egan, who attended the 2025 event with his son, highlighted worries among interstate fans about driving long distances and being stranded without fuel in remote areas of South Australia.
Cheer Squad Concerns Impact Accommodation Demand
The softening in hotel bookings is partly attributed to fears raised by cheer squad leaders, who play a key role in organizing fan travel for AFL events. The Tigers cheer squad chair specifically mentioned anxieties over "driving over and being stuck somewhere in the middle of South Australia with no fuel," which has led some supporters to reconsider their plans for attending Gather Round this year.
Government Reports Strong Interstate Ticket Sales
Despite the decline in hotel bookings, the South Australian government has reported that interstate ticket sales for Gather Round remain up from previous years. This suggests that while some fans may be hesitant due to travel logistics, overall interest in the event from outside the state is still robust, potentially indicating a shift in how attendees are planning their trips or accommodations.
Background on Gather Round and Its Economic Impact
Gather Round is a significant AFL event that brings multiple matches to South Australia, boosting local tourism and economy through increased visitor spending on hotels, restaurants, and other services. The event has been a highlight in the state's sporting calendar, with past editions drawing large crowds from interstate.
The current situation underscores the challenges faced by major sporting events in attracting visitors amid practical concerns like fuel availability. As organizers and authorities monitor these trends, adjustments may be needed to ensure the continued success of Gather Round in supporting South Australia's hospitality and tourism sectors.
