Australian shoppers are in for an early Christmas treat as Black Friday sales kick off ahead of schedule, with major retailers like Myer offering staggering discounts on premium kitchenware brands. While the official Black Friday falls on November 28, savvy shoppers can already access incredible deals that rival traditional Boxing Day sales.
Massive Savings on Premium Cookware
Myer has launched an impressive early Black Friday offering featuring Jamie Oliver for Tefal cookware with discounts reaching up to 70 percent. The standout deal includes the Kitchen Essentials Induction Stainless Steel Triple Frypans set, which has been reduced from $429.95 to just $125 - representing a massive 71 percent saving.
This three-piece set includes frypans in 20cm, 24cm and 28cm sizes, making it perfect for various cooking needs. The stylish stainless steel design is ideal for cooktop-to-table dining, combining functionality with aesthetic appeal that looks as good as it cooks.
Why These Pans Stand Out
The Jamie Oliver for Tefal collection features advanced cooking technology that justifies its premium reputation. The thermo-fusion integral base technology ensures even heat distribution for more efficient cooking, while the non-stick coating is reinforced with titanium particles for enhanced durability and easier cleaning.
Celebrity chef Jamie Oliver himself endorses these pans, having worked with Tefal for two decades to create them. "These brilliant pans are some of the best you can buy, and the ones I grab in my own kitchen," Oliver states. "That's why I've worked with Tefal for 20 years. Plus, we're both striving to get more people cooking delicious, nutritious meals from scratch."
Shoppers overwhelmingly agree with Oliver's assessment. The product boasts a near-perfect 4.9-star rating from nearly 300 reviews, with customers praising both performance and longevity.
Additional Jamie Oliver Tefal Deals
Myer's early Black Friday promotion extends beyond the triple frypan set. Several other Jamie Oliver for Tefal items are available at significant discounts:
- Hard Anodised Induction Frypan 2 Piece Set 24/28cm in Coal Grey - reduced from $339.99 to $170
- Cooks Classic All-In-One Pan with Lid 30cm/5 in Coal Grey - half price at $150 instead of $299.99
These deals are expected to remain available until Black Friday and potentially beyond, giving Australian households ample opportunity to upgrade their kitchen equipment at unprecedented prices.
Black Friday 2024 Shopping Trends
New research from Afterpay reveals that Australian consumers are becoming increasingly strategic about their holiday shopping. The data shows that 56 percent of shoppers are spreading costs through payment plans, while 45 percent are specifically waiting for sales on big-ticket items.
This follows last year's trend where nearly 40 percent of Australians took advantage of Black Friday and Cyber Monday deals, establishing Black Friday as the biggest shopping day of 2024.
According to Katrina Konstas, Country Manager of Afterpay ANZ, "Australians are becoming savvier than ever this holiday season. Cost-of-living pressures have made people much more strategic - shopping earlier, timing purchases around sales, and using flexible payment options to maintain control and budget effectively."
The most popular shopping categories for this year's Black Friday include clothing and shoes (52 percent), toys (34 percent), books (33 percent), and interior décor items (32 percent). Beauty products also exceeded expectations in 2024 as last-minute, self-care-friendly gifts.
With Black Friday falling on November 28 and Cyber Monday following on December 1, Australian retailers are extending their sales periods to accommodate budget-conscious shoppers looking for the perfect Christmas gifts and personal upgrades.
