Australian shoppers have reason to celebrate as one of the most anticipated Black Friday sales has officially arrived. British technology powerhouse Dyson has launched its massive Black Friday promotion, offering unprecedented discounts of up to 50 percent on their most sought-after products.
The sale period runs from November 11 through December 1, giving consumers ample time to secure incredible savings on premium Dyson technology. The most impressive deal sees shoppers saving up to $650 on selected items across Dyson's innovative product range.
Top Vacuum Deals That Will Clean Up
The standout offer in this year's Dyson Black Friday sale is the remarkable discount on the Dyson Gen5detect Complete Vacuum. This premium cleaning device sees a massive price reduction from $1,599 down to just $927, representing a staggering $672 saving for Australian consumers.
Marketed as Dyson's "most advanced vacuum technology yet," this intelligent cleaning system boasts revolutionary features that detect and remove dust particles invisible to the human eye. The vacuum's Fluffy Optic cleaner head incorporates a precisely angled blade of green light, scientifically proven to be the most visible wavelength to human vision.
This innovative lighting system shines exactly 7.1mm above floor level, the optimal height for highlighting hidden dust and dirt. While illuminating debris, the vacuum maintains maximum suction power for continuous deep cleaning throughout the entire home.
Current owners praise the device for delivering cutting-edge technology at the simple touch of a button. Additional features include an impressive 70 minutes of run-time and a 0.77L bin with hygienic ejection mechanism that efficiently deposits dirt directly into your rubbish bin in one seamless action.
Wet Cleaning Technology at Half Price
Another major highlight in the Dyson Black Friday lineup is the wildly popular Dyson WashG1 2-in-1 Wet Floor Cleaner, now available at less than half its original price. This versatile cleaning tool has been reduced from $999 to just $479, delivering $520 in immediate savings.
This innovative wet floor cleaner features three distinct cleaning modes designed to handle everything from light spills to sticky liquids and stubborn dried-on stains. The model proves suitable for all floor types including tiles, vinyl, laminate, and sealed wooden surfaces.
Dyson's engineering excellence shines through with two counter-rotating motorised rollers that powerfully remove spills, debris, hair, and dried-on stains for optimal cleaning performance. The system incorporates 26 hydration points fed by a pulse-modulated pump, ensuring even water distribution across the rollers.
Beauty Tools for Holiday Glamour
Dyson's Black Friday promotion extends beyond cleaning equipment to include their cult-favourite beauty products. The latest Dyson Airwrap i.d. Multi-Styler and Dryer sees a significant price reduction from $849 down to $699, saving style-conscious shoppers $150.
This revolutionary styling tool stands as the only connected multi-styler that intelligently adapts heat, airflow, and timing settings to match individual hair types. The updated i.d. curl technology and new attachments allow users to automate and personalise their curling sequence, making this device the must-have Christmas gift for beauty enthusiasts nationwide.
The newly designed anti-snag loop brush provides a smoother finish for all hair types, reducing snagging with comfortable bristles. The tapered tip enables styling closer to the hair roots, offering greater versatility for creating professional-looking hairstyles at home.
Australian Black Friday Shopping Trends
Dyson's major sale coincides with new research from Afterpay revealing that Australian consumers are becoming increasingly strategic about their holiday shopping. The data shows that 56 percent of shoppers are spreading costs through payment plans, while 45 percent are waiting for sales on big-ticket items.
This follows nearly 40 percent of Australians taking advantage of Black Friday and Cyber Monday deals last year, with Black Friday emerging as the biggest shopping day of 2024. Clothing and shoes top wish lists at 52 percent, followed by toys (34 percent), books (33 percent), and interior décor items (32 percent).
Beauty items exceeded expectations in 2024 as last-minute, self-care-friendly gifts, indicating strong potential for Dyson's beauty tool sales this season.
"Australians are becoming savvier than ever this holiday season," said Katrina Konstas, Country Manager of Afterpay ANZ. "Cost-of-living pressures have made people much more strategic — shopping earlier, timing purchases around sales, and using flexible payment options to maintain control and budget effectively."
Dyson's Black Friday deals will run until December 1, overlapping with Cyber Monday on December 2. Australian consumers can access the full range of discounts directly through Dyson's official website and authorised retailers.
