The cultural excitement surrounding the release of Wicked: For Good is reaching a fever pitch across Australia. This cinematic event, transforming the beloved Broadway musical into a global phenomenon, has sparked an avalanche of merchandise, fashion, and beauty collaborations that allow fans to step into the world of Oz before the film even hits the big screen.
Enchanting Collaborations for Every Fan
Brands have masterfully captured the unique blend of magic, girlhood, rebellion, and glitter that defines Wicked. The result is a wave of limited-edition drops featuring sparkling finishes, nostalgic designs, and subtle nods to the iconic score. Whether you seek a subtle whisper of allegiance or a statement piece seen from space, the current collection offers irresistible options that are both fun and wearable.
The Wicked x CASETiFY collection brings the magic of Oz directly to your everyday tech. A standout is the Elphaba Magic Pattern Case, priced at $99.99. This durable phone case features bold, swirling patterns in signature green, celebrating the silhouette of the misunderstood witch. The entire collection draws inspiration from the sisterhood at the story's heart, with designs that feel like they came straight from Shiz University.
For those who love a countdown, the Wicked: The Official Advent Calendar from Amazon Australia is pure joy. At $42.45, it contains twenty-five surprises, including patches, magnets, keychains, and stickers, making the wait for any event a magical experience.
Wearable Magic and Luxe Keepsakes
Fashion collaborations offer stylish ways to show your fandom. The Navy Official Wicked Licence Graphic Longsleeve Crewneck Sweatshirt from Next Australia, costing $79, is a cosy and cheeky option. It features a classic graphic on the front and the iconic line, "you say wicked like it's a bad thing," on the back.
For sleepovers or comfortable nights in, the Wicked License Short Sleeve PJ Set in Pink from Myer is a perfect choice. Now available for $41.97, this soft, airy set with a playful print and frilled sleeves brings a touch of chic, grown-up nostalgia.
LUSH offers a uniquely immersive experience with its Tap To Bubble Reusable Bubble Bath wand for $20. Inspired by Glinda's iconic pink bubble, this reusable wand creates a pink, bubbly bliss with a sweet scent of raspberry, bubblegum, and vanilla, turning bath time into a magical escape.
Premium Pieces for the Ultimate Oz Devotee
For fans seeking a luxury investment, CAMILLA's Defy Gravity Oversized Band Tee in White is a stunning piece. Now $249, this limited-edition tee is embellished with crystals, rhinestones, and hand-embroidered elements, featuring an elaborate print in greens, golds, and teals. It’s wearable art that captures the Wicked spirit without looking like typical merchandise.
Finally, the Wicked Wand Ornament from Swarovski, priced at $249, is a spectacular showstopper. This delicate, decorative keepsake, inspired by Glinda's wand, sparkles with 443 facets and a bright pink centre. Hanging from a white grosgrain ribbon, it serves as a timeless, sentimental piece for any dedicated fan of the story.
This wave of collaborations proves that the magic of Wicked is not just something you watch—it's something you can wear, use, and treasure, making the arrival of Wicked: For Good a truly immersive event for Australian audiences.
