The year 2025 has proven to be a significant one for innovative hair styling tools. The market has seen the launch of high-profile devices like Dyson's new Airwrap, the Coanda 2x, and the continued global success of ghd's Duet BlowDry brush. However, the latest product to achieve viral fame across social media platforms is a clever, modern reinvention of a classic: the humble hair roller.
What Are The Mermade Digital Hot Rollers?
Enter the Mermade Digital Hot Rollers, the now sought-after gadget promising to transform unstyled hair into big, bouncy curls with minimal effort. Originally priced at $159, they are currently available for $127.20. As countless tutorial videos and glowing reviews circulate online, the burning question for Australian consumers is simple: do they truly deliver on the hype?
We put the newly launched hot rollers to the test to provide an honest assessment. Like with any hair tool, achieving the perfect result requires a bit of practice. The technique, however, is familiar to anyone who has used traditional rollers. After a couple of attempts winding hair from the ends up towards the roots, the process becomes straightforward.
Putting The Viral Gadget To The Test
For someone with longer, thicker hair, the expectation was that rolling and clipping each section would be a lengthy chore. Surprisingly, the entire process was fast—potentially even quicker than using a standard curling tong. The key to a good result is proper sectioning; brushing through each piece before rolling it up towards the scalp made a noticeable difference in the final curl.
A minor challenge noted was the weight of the rollers. With substantial hair length and thickness, they felt a little heavy and required some readjustment to prevent them from sitting too close to the scalp. The set comes with six large clips stored in side drawers, which was enough to begin the styling process, though not quite sufficient to secure all of a very full head of hair at once.
The Final Verdict and Key Features
After applying a heat protectant spray and clipping the rollers in place, they were left to set while continuing with the morning routine. Upon removal and a gentle comb-through, the result was a head of soft, gentle waves—a popular and wearable everyday style. For bouncier, more defined curls, a longer setting time would be recommended.
The convenience factor is a major selling point. The rollers heat up in just 60 seconds and offer two temperature settings, plus an auto shut-off function for safety. This 'set and forget' approach is a huge part of the product's appeal. While a curling iron might still be preferred for more precise styling, these digital rollers have certainly earned a place in a modern haircare routine for their speed and ease of use.
The Mermade Digital Hot Rollers are available for purchase in Australia through the official Mermade website or via Amazon Australia.
